Executive verdict
Restore the website before indexed roofing demand is lost
Alpine has valuable public foundations: an identity-matched Google listing, 4.5 stars from 22 reviews, an active Companies House record for roofing activities and an official Facebook profile matching the Halifax address and telephone. The business also appeared in sampled searches for general roofing, new roofs, slate roofing and guttering. The urgent problem is the destination: the Google-listed domain failed on two browser visits because its certificate could not be verified. Existing visibility may therefore send potential customers to an error page. The immediate direction is to restore the domain safely, preserve indexed URLs and then rebuild a measurable enquiry path around the services already associated with the business.
